MEXICO CITY — Grupo Bimbo SAB de CV launches Bimbo Open Door, a business accelerator to invest in Latin American bakery and snack projects aligned with at least one of the three pillars of the company’s sustainability strategy announced.
“Bimbo Open Door is focused on exploring, developing and investing in bakery and snack sector start-ups and scale-ups of projects that stand out for their innovative value propositions, sustainable practices and business models.” the company said.
Raúl Obregón, Global Director of Information and Transformation at Grupo Bimbo, said: “This time, we were able to learn and leverage many lessons.At Bimbo Open Door, we want to be the engine of the entrepreneurial ecosystem, where new talent and their amazing We practice a model of shared success that fosters ideas that we believe will revolutionize the food industry.”
Bimbo says it designed Bimbo Open Door to reach more than 20 countries in the Latin American region, including Mexico, Colombia, Chile and Argentina. The initiative is run through Bimbo Ventures. Bimbo Ventures has managed his four accelerated cycles through the Bimbo Eleva and Bimbo Bakelab platforms since 2017. During these accelerated cycles, the company says he has received over 1,000 project proposals, of which more than 20 of his and Grupo Bimbo have collaborated through various types of partnerships and invested in seven. .
Participation in Bimbo Open Door requires products verified by Bimbo, annual sales of $300,000 or more, and eligibility to participate in the program. Additionally, the company said the applicant must be aligned with at least one of the three pillars of his sustainability strategy.
The first sustainability pillar is nutritional diversity, which Bimbo identifies as:
The second pillar of the company’s sustainability strategy is respect for the environment. Bimbo said applicants could be interested in bread and snack projects that consider the sustainable supply of raw materials, such as regenerative agriculture, or in post-consumption actions such as waste management programs, reducing carbon emissions, and recycling and the circular economy. I said it had to be a project that stood out.
Bimbo’s third pillar of sustainability is its community impact. The company said it is looking for portfolios with purpose-built brands or social benefit programs for foundations and communities.
Startups and scale-ups selected by the company as finalists will participate in a 16-week hybrid program where they will not only be mentored by Bimbo executives and managers, but will also have the opportunity to learn about the company’s bakery and innovation center. I can do it. their project. At the final stage of the program, finalists present the results of their work to company executives’ forums, Bimbo said.
The company announced that it is accepting registrations through Bimbo Open Door through August 22nd. For this initiative, Bimbo has partnered with Blue Box, the largest network of incubators, accelerators and corporate investment funds in Latin America. For more information and project login, companies can visit: https://www.bimbo-opendoor.com/
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